(334) 781-5080

Case Study

Programmatic Display

Recruitment: Volunteers

Campaign Length

August 2022 – September 2022

Their Objective

To reach recent college graduates in need of work experience to volunteer for a program similar to Peace Corps or AmeriCorps

Our Solution

  • Digital display was used to target this highly specific audience Targeting elements included interest in philanthropy, openness to new ideas, wanting work experience, recent college graduates, current college students, and individuals ages 22-26 years old.

The Results

The campaign attracted 466 website visitors at an average cost per click of just $2.60, demonstrating strong performance and efficient traffic generation within budget.