Digital Display
Great advertisements are a must for any digital media campaign. Digital display advertising is one of the best ways for your business to raise awareness of your brand, product or service. Digital display is a form of online advertising combining text, images, and even videos that link to a website where customers can learn more about or buy products or services. Basically, digital display advertising is a fancy name for banner advertisements. Chances are that you may have seen banner advertisements before – display ads appear across more than two million websites and more than 650,000 apps on the Google Display Network (Semrush).
Digital displays can take all sorts of forms, from static with an image to animated with videos, changing text or GIFs. They convey your message quickly, and appear on the social network news feeds, websites and, more recently, connected TV devices that your consumers love to browse. With display ads on Google appearing across the entire Google Display Network, your ads have the opportunity to appear on websites that your audience may already be browsing. Different ad sets are served to each consumer, personalized by past search patterns, online habits and interests. By reaching the right demographic, interests and behaviors of your best consumers, banner ads amplify your brand by showing content that people want to engage with.
Display advertising is one of the most effective campaigns available for brand awareness and audience re-engagement. Banner advertisements are frequently used for awareness campaigns, and are especially effective for remarketing to interested users (LINK TO SITE RETARGETING).
When creating and implementing digital display advertisements, it is important to be cognizant of your audience, use simple designs, and include strong CTAs (calls to action). Additionally, businesses with an online presence need modern banner ads to stand out in a competitive market; this means creating ads in eye-catching shapes and formats.
At exploreMedia, we can help your business create beautiful and compelling digital display banner advertisements that inspire action in your consumers. Our efforts focus on achieving impressive results for your digital display advertisements throughout the customer journey, following Google Ads best practices and adapting to changing consumer tastes along the way. By increasing conversions and measuring your banner ads’ effectiveness with data, we help you engage new audiences while retargeting your engaged audience.
Engage your audience
Digital display advertising is one of the best ways for your business to raise awareness of your brand, product or service. Digital display is a form of online advertising combining text, images, and even videos that link to a website where customers can learn more about or buy products or services. Digital displays can take all sorts of forms, from static with an image to animated with videos, changing text or GIFs. At exploreMedia, we can help your business create beautiful and compelling digital display banner advertisements that inspire action in your consumers. By increasing conversions and measuring your banner ads’ effectiveness with data, we help you engage new audiences while retargeting your engaged audience.
- Convey your message quickly, and appear on the social network news feeds, websites and, more recently, connected TV devices that your consumers love to browse.
- Amplify your brand by showing content to the specific demographic, interest and behavior groups of your best consumers
- Inspire action throughout your customers’ journeys by integrating links, websites, and contact information in your banner advertisements
Display advertising is one of the most effective campaigns available for brand awareness and audience re-engagement. Banner advertisements are frequently used for awareness campaigns, and are especially effective for remarketing to interested users (LINK TO SITE RETARGETING).
When creating and implementing digital display advertisements, it is important to be cognizant of your audience, use simple designs, and include strong CTAs (calls to action). Additionally, businesses with an online presence need modern banner ads to stand out in a competitive market; this means creating ads in eye-catching shapes and formats.
At exploreMedia, we can help your business create beautiful and compelling digital display banner advertisements that inspire action in your consumers. Our efforts focus on achieving impressive results for your digital display advertisements throughout the customer journey, following Google Ads best practices and adapting to changing consumer tastes along the way. By increasing conversions and measuring your banner ads’ effectiveness with data, we help you engage new audiences while retargeting your engaged audience.
