Geofencing
Where people go is the strongest indicator of their buying intent. Geofencing is a technology that uses GPS to create invisible geographic boundaries in order to trigger a response when mobile devices enter or leave a specific area.
If you are a local business, geofencing can help you target a local audience with the help of location-based marketing. Geofencing specialists can also draw a virtual fence around your customers’ activities, inviting them to spend time with you instead. Every fence drawn – location, time, demographic – is defined by you. While your consumers browse the web and scroll through their social media feeds, allow geofencing to help reach potential consumers and customers.
One of the key benefits of geofencing marketing is that they are displayed at the top of Google’s search results, meaning that they are highly visible to potential consumers who are actively searching for your products or services. Geofencing will also add a personal touch to your paid marketing campaigns, which will appeal to your target consumers and make them more likely to engage with your business and explore what you have to offer. At exploreMedia, we utilize the latest in geofencing strategies to drive higher quality engagement, leads and sales to your business.
By telling us when and where you’d like to geofence, our exploreMedia geofencing experts can implement geofencing data to run accurately targeted campaigns for your current and potential customers. After gathering data, our advertising team can step in to create more targeted campaigns to help grow your audience.
Learn more about geofencing
Geofencing is a technology that uses GPS to create invisible geographic boundaries in order to trigger a response when mobile devices enter or leave a specific area. Every boundary, or fence, drawn – location, time, demographic – is defined by you. While your consumers browse the web and scroll through their social media feeds, allow geofencing to help reach potential consumers and customers.
By telling us when and where you’d like to geofence, our exploreMedia geofencing experts can implement geofencing data to run accurately targeted campaigns for your current and potential customers. After gathering data, our advertising team can step in to create more targeted campaigns to help grow your audience.
- Draw a virtual fence around your customers’ activities, inviting them to spend time with your business instead
- Be displayed at the top of Google’s search results, becoming highly visible to potential consumers who are actively searching for your products or services
- Add a personal touch to your paid marketing campaigns, appealing to your target consumers and making them more likely to engage with your business
